Friday, April 5, 2013

The fine art of rhetorical appeal

The first weekend of class began with a clarification of the difference between propaganda and rhetoric as well as an introduction to the four rhetorical appeals:
  1. Ethos - character
  2. Pathos - emotion
  3. Logos - objective fact
  4. Mythos - core beliefs
We then went into presentations on the rhetorical appeals present in film, animated cartoons, posters and photography.

Professor Milakovic explained the rhetoric of film while screening scenes from Leni Riefenstahl's Triumph of the Will.
Below is one of the WWII era animated shorts shown in class.


A slide from Professor Winter's presentation on the "art" of selling war.

Students then put their new-found knowledge to the test, breaking up into groups to rhetorically analyze a WWII poster and contemporary wartime photo.

Professor Milakovic encourages students to look closely for the rhetorical subtleties.

A group of students shares with the class their rhetorical analysis of a photo.



15 comments:

  1. Test message using Blogger app.

    ReplyDelete
  2. Test from crystal

    ReplyDelete
  3. Looked for the first time at photos in a different manner, gave new meaning to pictures being worth 1000 words.

    Robert Hayes

    ReplyDelete
  4. This makes me look at posters in a new way. -Nichole

    ReplyDelete
  5. This is my test post. The first class really made me interested in analyzing photos. I can't help to do it now for alot of different ads that I see.

    Lexi Bohan

    ReplyDelete
  6. I enjoyed the first class and analyzing photos. Also, I thought the cartoons were pretty interesting. - Erin

    ReplyDelete
  7. Analyzing a poster or picture is something I have never done before, so I thought it was interesting looking at these posters and pictures in a different way.

    Maggie Thomason

    ReplyDelete
  8. I'm really excited about the trip to D.C. Analysing different monuments brings a whole new perspective to me.
    Crystal Gordon

    ReplyDelete
  9. This comment has been removed by the author.

    ReplyDelete
  10. I think the most memorable part of the first weekend was watching Nazi propaganda back to back with American propaganda(Disney) and seeing how similar they were but also how they approached persuading their audience differently.

    Bryan Schottman

    ReplyDelete
  11. Test from Yohei!!

    ReplyDelete
  12. Test from Jessica

    ReplyDelete